Your Goliath contact needs to act as a local guide that helps you through the corporate maze.
Rarely the first person you interact with is the right person who will be the key decision maker in helping you form a relationship with a Goliath. You need a local guide to help you navigate the Goliath’s corporate maze. With any meaningful relationship, multiple groups and individuals will have to become involved. Egos are fragile, and most groups are empowered and inclined to say “no” while only a few have the ability to say ”yes.” Only a local, internal guide can help you determine the difference.
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Filename:
5.050406_Whom-Are-You-Dancing-With.pdf
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150 KB
Categories:
5.05_Business Partners, V5_The Top Line
Article_No:
5.050406
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