The Gonna Factor

It is easy to make commitments about the future that we quickly forget.

It is easy to put off unpleasant tasks by simply planning to do them “tomorrow.”  It is an application of the “gonna factor:” I am going to do this or that.  But somehow, tomorrow never comes.  It is easy for a sales rep to spend an inordinate amount of time stating and restating what they are “gonna” do, instead of actually doing the tasks.