The Answer is Yes

List your competitive advantages in a seemingly simple way that is easily understood by others.

Competitive positioning is always a challenge.  If others perceive you are overwhelmingly biased, they are likely to discount all of your claims – even the legitimate ones.  A better approach is to share with them factors that you select and let the prospects reach their own conclusions.  Focus on easy-to-understand attributes that do not require a deep knowledge of your offering or the application.  Appeal to both buyers and users.