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One seven-part question provides an accurate assessment of a sales opportunity.

Every experienced sales rep knows how to sell.  Everyone else in senior management, marketing, finance, and development has opinions on how the sales reps should sell.  Each person’s answer is based on their perspective of the customer and the goods or services that are being offered.  There is one question with multiple parts that helps capture all the elements that need to be considered to formulate an accurate answer.

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Filename: 5.010301_One-Question_Multiple-Parts.pdf
File Type: pdf
File Size: 157 KB
Categories: 5.01_Managing the Sales Effort, V5_The Top Line
Tags: Assessing the Customer, S3_Working
Article_No: 5.010301
Document_Views: 179