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Build a recurring revenue base through anonymous sales that occur without direct engagements.

Product and service customization may seem appealing by creating a tighter bond between the company and its customers to meet their individual needs.  However, customization and scalability are generally at odds with each other.  Eliminating the need for customization or shifting the burden to the customer may seem contrary to the drive for increased customer satisfaction, but in the long run, it is probably the best approach for the company and the customer.

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Filename: 3.040207_Find-a-Popcorn-Business.pdf
File Type: pdf
File Size: 141 KB
Categories: 3.04_Beginning Execution, V3_Starting a Company
Tags: Build to Inventory, Product Customization, S7_Expanding
Article_No: 3.040207
Document_Views: 180